News: For Immediate Release!
May 10th, 2011
TULLY’S COFFEE AND POMEGRANATE CENTER TEAM UP TO REVITALIZE FOUR SEATTLE-AREA COMMUNITY SPACES
Four Grants Awarded as Part of Tully’s Partnership with Pomegranate Center and Commitment to Community Space Revitalization
Waterbury, VT and Issaquah, WA – May 9, 2011 – Tully’s Coffee®, a brand division of Green Mountain Coffee Roasters, Inc., and Pomegranate Center are joining forces to help spark a movement to create gathering places in communities across the country, where people can meet, linger, chat, and celebrate. This transformation movement is starting here in the greater Seattle area, where four Seattle-based communities will receive 2011 service grants: Hunter Farm Gathering Place (Wedgwood, Wash.), Mercer Island Library (Mercer Island, Wash.), Sumner (Sumner, Wash.), and Square Park (Kirkland, Wash.).
The four selected communities will each receive a grant from Pomegranate Center, funded by Tully’s Coffee, to plan, design, and build neighborhood gathering places. Each place will be uniquely hand-crafted with local energy, materials, and art. In addition, the four selected communities will receive training, community engagement expertise, designs, and building management throughout the rest of the year.
“Our Tully’s Coffee brand and the Pomegranate Center share a commitment to community building and engagement as a path toward improving the health and quality of life of the places we call home,” said Karen Yacos, Director of Domestic Community Outreach, Green Mountain Coffee Roasters, Inc. “We are pleased to support Pomegranate Center in awarding these four grants in the Seattle area and look forward to seeing these community spaces come to life this year.”
In March, Pomegranate Center and Tully’s Coffee began a search for communities in the Seattle area in greatest need of a public gathering space. The gathering places could be outdoors in gardens, natural or urban parks, amphitheaters, shelters, or streets, or they could be indoor spaces such as community centers or libraries. The four winning projects are as follows:
- Hunter Farm Gathering Place: Transformation of a mostly vacant area into an artistic community space, providing the community with a much needed recreation area.
- Mercer Island Library: Creation of an outdoor gathering, learning, and nature space that is adjacent to the library.
- Sumner: Conversion of a downtown alley into a vibrant, art-filled community gathering space, a first in the business district of Sumner.
- Square Park: Redevelopment of an existing and well-loved community park by adding additional social space.
“Pomegranate Center believes every neighborhood deserves a community space where people of all ages can get to know each other and, over time, build trust,” said Milenko Matanovic, Executive Director of Pomegranate Center. “When a community is involved in design and construction of a space, the pride and ownership increases significantly. Our partnership with Tully’s Coffee is an incredible opportunity to expand our reach and stimulate a gathering places movement.”
The four Seattle community space projects are being funded by Tully’s Coffee and will be developed by community members and the Pomegranate Center. Volunteers in each community are encouraged to get involved in the planning and building process. A training session and launch will be held on Saturday, May 21 for those interested in serving on steering committees for these projects. For more information, visit TullysWorthDiscovering.com and PomegranateCenter.org.
Tully’s Coffee is part of the family of brands within the Specialty Coffee business unit of Green Mountain Coffee Roasters, Inc. Established in Seattle, Washington, Tully’s is known and valued for handcrafted quality and the distinctive, deep-roasted coffee flavor of the Pacific Northwest. Tully’s® coffees are available in bags and K-Cup® portion packs for the Keurig® Single-Cup Brewing System in supermarkets and specialty stores on the West Coast and nationwide.
About Green Mountain Coffee Roasters, Inc.
As a leader in specialty coffee and coffee makers, Green Mountain Coffee Roasters, Inc. (“GMCR”) (NASDAQ: GMCR), is recognized for its award-winning coffees, innovative brewing technology, and socially responsible business practices. GMCR’s operations are managed through three business units. The Keurig business unit is comprised of Keurig, Incorporated, a wholly owned subsidiary of GMCR. Keurig is a pioneer and leading manufacturer of gourmet single-cup brewing systems for both at-home and away-from home use, predominantly in North America. The Specialty Coffee business unit produces, markets and sells coffee, tea, hot cocoa and other beverages in a variety of packaging formats, including K-Cup® portion packs for Keurig® Single-Cup Brewers. The Canadian business unit produces, markets and sells coffees in K-Cup portion packs and other packaging formats and is responsible for managing the Van Houtte business as well as the grocery channel for all GMCR coffee brand sales in Canada. GMCR supports local and global communities by offsetting 100% of its direct greenhouse gas emissions, investing in sustainably-grown coffee, and allocating at least five percent of its pre-tax profits to socially and environmentally responsible initiatives.
GMCR routinely posts information that may be of importance to investors in the Investor Relations section of its website, including news releases and its complete financial statements, as filed with the SEC. GMCR encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the GMCR’s automatic email news release delivery, individuals can receive news directly from GMCR as it is released. For more information, please visit www.gmcr.com.
About Pomegranate Center
Pomegranate Center—based in Issaquah, Wash.—is an internationally recognized leader in developing neighborhood gathering places and is a leading nonprofit devoted to community-generated design and development. Pomegranate Center was founded in 1986 by artist and community organizer Milenko Matanovic. Concerned with the direction of modern communities, he created Pomegranate Center to explore how artists can link art with social and environmental issues to help build better communities. Pomegranate Center works with communities of all sizes throughout the Pacific Northwest and across the country to provide constructive and inclusive community-based planning, design and creation of meaningful, community-crafted civic spaces, and training programs in community engagement.